Building a software company’s next chapter.

Visual Type wanted to reinvent its name and identity. I shaped the branding and homepage around a clear direction: technical precision with a more human character.

Re'em Shapira - Design, Systems & Creative Work

Year

2025

Role

Branding · Visual direction · Web design · UI/UX

Tools

My brain 🧠 and Figma


Precision, with room
for character.


Precision, with room
for character.

A clear layout gives complex services a readable structure. The organic visual identity brings character to that framework.


From name
to signature.


From name
to signature.

The V and T become a compact monogram.

The layered expression brings the same mark into the website’s visual language.


Rooted in green.
Clear where it counts.


Rooted in green.
Clear where it counts.

Earthy greens anchor the identity. Brighter mint brings focus to contact actions. Each color has a clear role in the interface.

Foundation

#9BEEB9

Focus & action

Contact us

Depth & contrast

Dark backgrounds · #202D23

Headlines · #334209

Body text · #3B3F2E

Light surfaces · #EDF3F1


Seven services.
One icon system.


Seven services.
One icon system.

One consistent visual language makes seven technical capabilities easier to scan.

Web Applications

Mobile Applications

Information System Development

Integrations & Custom APIs

Algorithm Development

IoT

MVP Development

Desktop

Mobile

Thanks for spending some time with my work.

The site is still growing. I’ve spent the past six years designing full-time at CHEQ, and I’m now adding that work here.

© 2026 Re’em Shapira

Thanks for spending some time with my work.

The site is still growing. I’ve spent the past six years designing full-time at CHEQ, and I’m now adding that work here.

© 2026 Re’em Shapira

Thanks for spending some time with my work.

The site is still growing. I’ve spent the past six years designing full-time at CHEQ, and I’m now adding that work here.

© 2026 Re’em Shapira